BRAND PARTNERSHIPS

1 in 3 kids lack access to team sports. Here's how we can help.

We work closely with brand and foundation partners to develop initiatives with real, measurable impact — for kids in Los Angeles, and for the partners who back them.

Why Now

Rugby is having a moment. LA is the epicenter.

Olympic rugby sevens comes to Los Angeles in 2028. The Men's Rugby World Cup lands in the US in 2031, the Women's in 2033. Ilona Maher has eight million followers. Attendance records are breaking. The sport is arriving — and the kids who'll carry it are sitting in afterschool programs across this city right now.

LA28

Olympic rugby sevens returns to Los Angeles

2031 / 2033

Men's and Women's Rugby World Cups come to the US

Now

The window to build the youth pipeline before the world shows up

Everyone will want in by 2028. The brands that show up now are the ones kids will remember. And really… who doesn't want a tournament named after them?

Become a Partner

Our Impact

10K+

Youth Introduced to Rugby

5

Years of Operation

4,000+

Sessions Implemented

44%

Female Participation

Recognition & Partners

Current Partner

The Maurice Marciano Foundation, a family foundation, has supported Rugby LA for four years. Their funding powers our partnership with Sheriff's Youth Foundation, bringing Spring and Summer seasons to four Sheriff's Youth Activity League sites across South Los Angeles.

Aspen Institute, 2024

Rugby LA is one of roughly 20 organizations recognized nationally each year by the Aspen Institute for taking new, meaningful action to expand youth sport access. We were honored for our coach development model — because kids who play for trained coaches are five times less likely to quit the sport.

Community Outreach Partner, 2023–2025

As part of the HSBC LA 7s, AEG Rugby partnered with Rugby LA on community outreach across Los Angeles, connecting youth to the sport during one of the city's biggest rugby events.

Founding Sponsor, 2021

As Rugby LA's first sponsor in 2021, the Giltinis helped launch what would grow into the largest non-contact flag rugby provider in the Western United States. We're grateful for the early belief that made everything since possible.

What We Can Accomplish

Through our youth programs and technical assistance support services, we're contributing towards vital objectives set by the Aspen Institute and the Search Institute of Minnesota.

Kids who play for trained coaches are five times less likely to quit the sport. That's why we don't just run programs — we train the adults who lead them.

Physical Health

Kids moving, in a sport built for every body type

Positive Mentorship

Coaches who reflect the neighborhoods they serve

Equitable Access

Free programming in under-resourced communities

Healthy Relationships

Teamwork, communication, shared effort

Early Career Opportunities

Paid coaching roles for young adults

Gender Equity

44% of our participants are girls

Mental Health

Reflection and belonging built into every session

Coach Development

Certified training in positive youth development

Designing Your Playbook

No two partnerships look the same. Some brands want visibility. Some want their people on the pitch. Most want both. Here's where the conversation usually starts.

Family Engagement

Rugby LA brings a Parent & Me clinic to your campus or a nearby park — employees and their kids playing together. We ran one recently where the parents jumped in, and it turned into the best hour of the day. It's a genuine family benefit for your people that happens to be charitable, not the other way around.

Volunteer

Three ways to get your team involved, depending on how much time you've got.

Equipment Kit Build Days

We come to your campus, your team assembles the equipment bags that go out to schools, and we share where each one is headed. Best suited to companies near the sites we serve.

Coach in Your Backyard

Support a program right near your office. After a single training day, volunteer coaches visit one site for one hour a week, for four to eight weeks.

Tournament Support

Provide logistical support at one of our regional intramural tournaments, or at our two signature events — the Rugby LA Fall Classic and the Rugby LA Cup.

Co-Branded Cause Marketing

Your logo on our rugby balls or apparel. An activation at our tournaments. Co-created content that puts your brand in front of families across Southern California. Got a different idea? Those are usually the good ones — let's talk.